Empower Your BA Capability 

Empower Your BA Capability 

10 November 2017

Empathy in Business Analysis

This year the Design Thinking Conference in Amsterdam was about empathy, an element of the Design Thinking approach that starts it. Don’t you agree that in order to help somebody, we need to understand him first? We need to understand the person, his challenges and context, before we start providing solutions. Empathy can serve as a helping hand in building understanding and trust.
9 January 2025

Identifying Stakeholders with the Onion Model

Thorough stakeholder identification is essential for project success, and the Onion Model is the third technique in our post series that provides a unique, visual way to ensure no critical stakeholders are overlooked. Ian Alexander, together with Suzanne and James Robertson, popularized this technique in their books in the early 2000s.
17 January 2025

Stakeholder Analysis: Mendelow’s Matrix

In our continuing series on stakeholder management, we’ve explored why identifying stakeholders is crucial and examined techniques like nomination, checklists, and the onion model. Now that we have identified our stakeholders, the next step is to analyze them using Mendelow’s Matrix, a fundamental tool for stakeholder mapping.
16 February 2026

Discovering Customer Value When Change Is Constant

Change is no longer something organizations deal with occasionally. It is constant, rapid, and increasingly technology-driven. Over the years, I’ve worked with many organizations that delivered exactly what they planned and still failed to create value. The issue was rarely execution. It was that the problem they solved was not the problem customers actually had.